Vacancy has expired
| Job Ref. #: | 1209673 |
| Industry: | Skilled Trades- other |
| Job Type: | Full Time |
| State: | California |
| City: | San Francisco |
| Job Description: |
AT&T AdWorks is rapidly growing in expectation of becoming AT&T’s next billion dollar business. We are looking for industry veterans who revel in the prospect of building a better approach to advertising sales that utilizes the inherent strengths of the world’s largest telecommunications company. AT&T AdWorks is the face to the market for AT&T’s newest ad products across IPTV, Mobile, and Online.
Within the Sales and Business Operations group, we are seeking to fill a high profile and critical position. The Manager – Client Services will prepare information and provide order implementation services. Manger will analyze overall campaign performance and optimize as appropriate. Responsibilities: · Prepare the transfer of pre-sales data as well as obtaining the necessary materials directly from the client in order to ensure a successful campaign launch. o Contract terms o Overall strategy for campaign o Target metrics for campaign o Artwork/Creative development o Reporting requests o Secure Credit approvals Different Ad Ops group by product: Uverse, mobile, Ingenio, YPC, print · Gain a thorough understanding of all insertion order procedures and accurately submitting the appropriate elements of the insertion order to the appropriate order fulfillment organizations or systems. · Establish and leverage strong client relationships to gain insight and understating of client’s marketing objectives. o Small/emerging accounts with AT&T Advanced Ad Solutions o Must have ability to work with all level of client contacts o Will take direction from sales team as to how much interaction with customer will take place · Prepare proactive, continual evaluation of existing program; identification and implementation of new programs, campaigns and initiatives to address opportunity areas. Could be for own account purposes or to assist sales team. o Ongoing review of campaign performance reports o Analysis of such reports against the client’s target metrics for the campaign o Develop optimization strategy to obtain maximum performance on campaigns o Work with Advanced Ad Solutions sales team members to develop strategy and grow customers organically · Assist Strategic Account Managers (sales) o Prepare campaign renewal dates, may be directly responsible for actual contract renewals o Assist with paperwork such as IOs, change request forms o Review of inventory from existing systems o Take and answer customer service questions regarding billing, contract terms, account status o Assist with proposal development and pricing o Suggest performance improvements for live campaigns · Utilize various reporting tools including Ad Tracker, Partner Site and Perspectica, to pull reports and analyze data to identify and recommend modifications to campaigns to ensure optimal performance. o Develop custom performance reports based upon client’s target metrics. o For existing ad buys will work to optimize performance. Should additional budget be necessary to secure position/placements, Client Services Managers will inform Sales team to pursue and secure. · Respond to requests from sales team and/or clients for ad hoc reporting · Prepare, analyze and deliver performance reports to clients, translating key findings, and anecdotal or qualitative data to identify key issues and make sound recommendations for future marketing campaigns. · Monitor competitor marketing efforts and industry trends to take appropriate preemptive and responsive action; staying informed of industry developments. o Key trade periodicals such as Media Post publications, Mobile Marketer, ClickZ, IAB. Following industry trends to insure campaigns are targeted, optimized, and expanded where possible. o Utilize Salesforce.com to track all aspects of account management activity including proposals, reports and client interaction. Requirements:
Education: Bachelor’s Degree or equivalent combination of education and experience The ideal candidate must possess strong communication skills, a positive, professional attitude and superior analytic skills. The ability to multi-task, think creatively and meet deadlines and budgets is required. Proficient in PC environment Proficient in Windows NT preferred Proficient in WORD, Excel, Powerpoint, Outlook Experience with SalesForce.com or CRM systems a plus
Proficient in Internet and web-related activities |
| Employer: |
AT&T |
| Post Date: | 02/02/2012 |
